Formula Used:
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Percent Market Share of State is the percent of total sales in an industry generated by a particular state. It helps in understanding the market dominance and competitive position of a state within the national market.
The calculator uses the formula:
Where:
Explanation: This formula calculates the market share percentage by considering multiple factors that influence a state's position in the national market.
Details: Accurate market share calculation is crucial for strategic planning, competitive analysis, and understanding regional market dynamics in the aviation industry.
Tips: Enter all values as positive numbers. Market share percentages should be entered as whole numbers (e.g., 40 for 40%). All values must be greater than zero for accurate calculation.
Q1: What does Domestic Passenger Enplanement represent?
A: It represents passengers boarding a plane at a particular airport, including both originating and connecting passengers.
Q2: How is Percent Market Share for Airport 'i' determined?
A: It's calculated as the airport's share of total scheduled domestic passenger enplanement within its region.
Q3: What is the significance of Percent Market Share for Region?
A: It represents the region's percentage of total state market sales in the industry being analyzed.
Q4: Are there limitations to this calculation method?
A: The accuracy depends on the quality of input data and assumes consistent measurement across all variables.
Q5: How often should market share calculations be updated?
A: Regular updates are recommended, typically quarterly or annually, to reflect changing market conditions.